Advergame
Our Solutions
Overplay provides two models for advergaming solutions:
Custom game: development on demand for one specific product, brand or advertising campaign. Overplay might create the whole game according to the campaign or follow preset characteristics. All steps of a game production are covered, among them: conception, creation, development and tests. As a result, we have a custom product that fits perfectly to the advertising campaign where it will be inserted in.
Re-skinned game: considering an already developed game, an artwork adaptation is done to have it fit to the brand or product it will promote. Besides less production time, it is possible to choose gameplays with high acceptance from its target public.